Gojo Industries is a well-known company that specializes in manufacturing hand hygiene and skin care products. With the ongoing COVID-19 pandemic, the importance of hand hygiene has been emphasized like never before. However, there have been rumors circulating about the death of Gojo, leaving many people wondering if this iconic brand is indeed dead. In this article, we will delve into the truth behind these rumors and explore the current state of Gojo Industries.

The Legacy of Gojo Industries

Before we address the rumors, let’s take a moment to appreciate the legacy of Gojo Industries. Founded in 1946 by Jerry and Goldie Lippman, Gojo started as a small family-owned business in Akron, Ohio. The company initially produced a heavy-duty hand cleaner for industrial workers, known as Gojo® Orange. Over the years, Gojo expanded its product line to include hand sanitizers, soaps, and other skin care products.

Gojo’s breakthrough came in 1988 with the introduction of Purell®, a hand sanitizer that revolutionized the way people practiced hand hygiene. Purell quickly gained popularity and became a household name, especially during flu seasons and other outbreaks. Gojo Industries became synonymous with hand hygiene, and its products were trusted by millions around the world.

The Rise of the Rumors

Despite Gojo’s long-standing success, rumors about the company’s demise have been circulating on social media platforms and online forums. These rumors gained traction due to various factors, including:

  • Increased competition: With the surge in demand for hand sanitizers and other hygiene products during the pandemic, numerous new players entered the market. This heightened competition led to speculation about Gojo’s ability to maintain its market share.
  • Supply chain challenges: Like many other companies, Gojo faced supply chain disruptions due to the pandemic. This resulted in occasional shortages of Purell and other products, leading some to believe that the company was struggling.
  • Misinformation: In the age of social media, misinformation spreads rapidly. False claims and baseless rumors can easily gain traction, causing confusion and doubt.

The Truth Behind the Rumors

Contrary to the rumors, Gojo Industries is not dead. In fact, the company is still thriving and remains a leader in the hand hygiene industry. Let’s examine the evidence:

1. Market Presence

Gojo Industries continues to have a strong market presence. Purell hand sanitizers are widely available in retail stores, hospitals, schools, and other public places. The company’s products are trusted by healthcare professionals and consumers alike, further solidifying its position in the market.

2. Product Innovation

Gojo has consistently demonstrated its commitment to innovation. The company continues to invest in research and development to improve its products and meet the evolving needs of consumers. For example, Gojo recently introduced touch-free dispensers and advanced hand sanitizing formulations to enhance user experience and effectiveness.

3. Partnerships and Collaborations

Gojo Industries has established strategic partnerships and collaborations with various organizations. These partnerships help the company expand its reach and promote hand hygiene awareness. For instance, Gojo has collaborated with healthcare institutions, educational institutions, and government agencies to educate the public about the importance of hand hygiene.

4. Financial Stability

Financial stability is a crucial indicator of a company’s health. Despite the challenges posed by the pandemic, Gojo Industries has maintained its financial stability. The company’s revenue has remained strong, and it continues to invest in its operations and product development.


Q1: Are there any plans for Gojo Industries to expand its product line?

A1: Yes, Gojo Industries is constantly exploring opportunities to expand its product line. The company recognizes the importance of innovation and staying ahead of market trends. While hand hygiene products remain its core focus, Gojo is also exploring other areas within the skin care industry.

Q2: How has the COVID-19 pandemic impacted Gojo Industries?

A2: The COVID-19 pandemic has presented both challenges and opportunities for Gojo Industries. On one hand, the increased demand for hand sanitizers and other hygiene products has boosted sales. On the other hand, the company faced supply chain disruptions and had to adapt to changing market dynamics.

Q3: Is Gojo Industries involved in any sustainability initiatives?

A3: Yes, Gojo Industries is committed to sustainability. The company has implemented various initiatives to reduce its environmental impact, such as using renewable energy sources, optimizing packaging materials, and promoting recycling programs.

Q4: How does Gojo Industries ensure the quality of its products?

A4: Gojo Industries follows strict quality control measures to ensure the safety and effectiveness of its products. The company adheres to regulatory standards and conducts rigorous testing throughout the manufacturing process. Additionally, Gojo maintains a robust quality management system to continuously monitor and improve product quality.

Q5: What is the future outlook for Gojo Industries?

A5: Despite the challenges posed by the pandemic and increased competition, Gojo Industries is well-positioned for the future. The company’s strong brand reputation, commitment to innovation, and focus on customer needs will continue to drive its success. Gojo Industries will likely expand its market presence and introduce new products to meet the evolving demands of consumers.


In conclusion, the rumors about Gojo Industries being dead are unfounded. The company continues to thrive in the hand hygiene industry, with a strong market presence, innovative products, strategic partnerships, and financial stability. Gojo Industries remains committed to its mission of improving hand hygiene practices and ensuring the well-being of individuals worldwide. As we navigate the challenges of the COVID-19 pandemic and beyond, Gojo Industries will undoubtedly play a vital role in promoting hand hygiene and keeping communities safe.