Hotels are constantly looking for new ways to increase bookings. The good news is that you can do the same. Check out these tophotelsglobally.com. All you need is a step-by-step strategy that builds on the things that your hotel does well. Sales can be increased through partnerships with local tourist boards, advertising in relevant magazines and newspapers, and social media posts. The list below shows ten easy ways to increase bookings at your hotel!
1. Promote Your Hotel With Local Tourist Boards
Tourist boards throughout the UK are looking for hotels to partner with. These partnerships help them to attract more visitors by promoting your hotel as a top place to stay in your area. Partnering with a local tourist board gives your hotel advertising and promotion without having to pay anything, saving you money so you can invest in other campaigns.
2. Get Listed On Leading Online Hotel Sites
Becoming listed on leading online hotel sites is essential for increasing bookings, as it allows travelers to find your hotel easily when searching for hotels in your area. Some of the most popular websites are: Travelocity, Expedia, Trivago and Hotels-com. Make sure you supply them with as much information as you can so they can showcase your hotel to their customers.
3. Publish Your Hotel On Google Maps
Google Maps is a wonderful tool that hotels can use to draw more visitors to their doors. The easier it is for visitors to find your hotel, the more they are likely to book in your hotel. Google Maps is the most popular online mapping resource in the world, with over 1 billion users logging onto it every month. By adding your hotel to Google Maps, it will become much more visible to travelers looking for accommodation in your area, which means more bookings!
4. Get Your Hotel Listed On TripAdvisor
Having your hotel listed on TripAdvisor is another great way of increasing bookings as it allows travelers to leave reviews of your hotel and recommend it to others. Getting positive reviews will help to build trust among potential guests, and encourage them to book at your hotel.
5. Advertise In Relevant Magazines
There are specific magazines out there that advertise bed and breakfasts, hotels and short-stay apartments, so make sure you advertise in the right magazines for your area. Advertising in local newspapers will also help drive more visitors to your hotel, as these publications are often picked up by tourists who are exploring your area whilst staying at a different hotel or B&B.
6. Buy Advertising Space On The Internet
There are a number of websites that allow you to buy advertising space online for your hotel. These can be used for multiple purposes, and one of these is to advertise the hotel on your website, via social media, or on your website and social media accounts in order to draw more traffic through the door and increase bookings.
7. Increase Your Bookings By Increasing Your Online Presence
Use social media as a platform to increase bookings at your hotel. It’s an effective way to publicize your business, engage with potential clients, answer questions about services or even sell products, as it gives you a voice and a face for communication with customers. If you have a presence on Facebook, Twitter, Instagram or LinkedIn, it’s highly recommended that you post regular updates about your hotel that are relevant to your target audience.
8. Have A Facebook Page For Your Hotel
Having a Facebook page for your hotel is a great way to increase bookings as it gives potential guests the opportunity to learn more about your hotel before booking. It also allows you to begin communicating with them and building rapport before they arrive, which will help build trust in the business.
9. Start A Blog For Your Hotel
A blog gives people an insight into what it’s like staying at your hotel, and the location that surrounds it. It gives you the chance to shine a light on your hotel and show off some of its best features. It also gives people a chance to get to know the team behind it, which builds rapport and trust with potential customers.
10. Get Social With Local Tourist Sites
Social media is a fantastic resource for communicating with customers and building rapport, which can lead to more bookings at your hotel. Make sure that you’re making regular updates on social media regarding your hotel, as well as joining in with relevant discussions regarding your area so that people become familiar with your business.
These simple steps, when implemented on a regular basis, will ensure that you can attract as many customers as possible to your hotel. Over time, this will lead to increased bookings and an increase in profits. It’s important to remember that this strategy is not exhaustive, and it’s best to tailor the campaigns you develop for your hotel based on its location, services offered and goals. It’s also recommended that you test these before implementing them at the hotel. Good luck!